"If your stories are all about your products and services, that’s not storytelling. It’s a brochure. Give yourself permission to make the story bigger."

"The lines between entertainment, education, and engagement have blurred — online, they’re now one and the same."

Ashurst’s CPD Boost transformed their traditional in-person training into a highly engaging online experience, reaching over 7,000 guests across four sessions – ten times more than previous face-to-face events. The innovative 3D virtual space brought Ashurst’s brand to life, combining high-quality presentations with interactive panels featuring speakers from across Australia and internationally. With an average attendance of 1,600 per session and peak participation exceeding 3,000 guests, the series delivered outstanding ROI at a lower total cost than traditional sessions. This online event positioned Ashurst as a leader and innovator in legal CPD, showcasing their expertise and commitment even during challenging times.

Following two years of closed borders and travel restrictions, Horizon Live Media created a live online program for Mat McLachlan Battlefield Tours to relaunch the brand coinciding with Remembrance Day. The program targeted audiences across Australia, including travellers, travel agents, media, and influencers, and was designed to honour, commemorate, and highlight battlefield travel. Guests were virtually transported to the Western Front, Kokoda, and Vietnam, while a 3D bunker and trench system served as the stage for the presentation. Hosted by Mat McLachlan, the program featured interviews with expert historians from Australia and France, along with battlefield flyovers, current site visuals, and historic images, bringing the ANZAC stories vividly to life

Horizon Live Media created a dynamic 3D virtual talk-show to unite nearly 5,000 RSL LifeCare employees across NSW for the brand’s 2024 relaunch. Hosted by CEO Janet Muir, the program revealed the new branding, including logos, colour schemes, uniform designs, and collateral, while guiding the internal team on the company’s values and how to implement them daily. The virtual set featured three screens, a 3D audience, and the ability to showcase remote guests, creating an engaging and immersive experience. The show included live crossovers to five RSL LifeCare sites, discussions with senior leadership on rollout timing and new uniform designs, and an animated video highlighting secondary elements of the brand, bringing the new RSL LifeCare identity vividly to life.

Horizon Live Media created an immersive 3D virtual theatre for the Variety Heart Scholarship Awards, complete with a red carpet arrival and branded sponsor billboards. Teaser videos drove registrations, while dedicated sponsorship videos encouraged donations. Guests were greeted with a countdown showcasing Variety’s work before walking down the red carpet into the theatre, where pre-recorded finalist videos were displayed on the large stage. Attendees were able to interact throughout the event using the portal’s chat and comment features. The event delivered a record-breaking year of sponsorship and donations, enabling Variety to award nearly $300,000 in scholarships to 78 children living with disabilities, chronic illness, or financial hardship.

Galderma’s First Impressions event delivered the brand’s biggest aesthetics experience, educating healthcare professionals across the JPAC region on the science of first impressions. Over four events in three days, 13 speakers led forums, the GAIN Symposium, and GAIN Inject, supported by hybrid event components including 3D and 360° virtual sets and an interactive event app. Guests engaged in educational activation zones with eye-tracking demos, quizzes, photobooths, and live polling. With over 6,000 delegates registered, Galderma achieved +398% social media reach, and post-event surveys showed 99% of Sydney guests felt the experience exceeded or met expectations.